Why Post Builder Is Better Than Any Amazon Affiliate Plugin Out There

Amazon Associate WordPress Plugin, commonly known as AAWP, is a wildly popular plugin among Amazon affiliates. And it’s no surprise as to why it is so well-liked since it offers quite a wide array of features. And it is one of many other such plugins that so many affiliates swear by.

But the problem is, in the case of most plugins almost all of these features come with their own specific shortcodes, and a person who is not well-versed enough might end up making a mess if they don’t know what they’re doing. 

This is where Post Builder steps in. It offers all these features, and then some, without the added hassle of using shortcodes. Also, this special plugin allows you to create Amazon review posts effortlessly.

All you have to do is put some relevant data in the data fields and you’re good to go.

Which means all these plugins out there aren’t giving you the best possible results.

What Does Post Builder Offer Over All Major Plugins

The major advantage Post Builder offers over most of the major Amazon Affiliate plugins is how easy it makes for you to publish a review article.

As any affiliate will know, review posts are the backbone of affiliate marketing. They form the bulk of the content that you put up on your affiliate website. And as such, they take up a lot of time.

Granted, a huge chunk of your time spent on the content bringing in the real bucks is totally acceptable, but we all know time is money. If you can shave off even a few minutes of your time, you can put it to better use.

And this plugin shaves off a lot of time.

Let’s see how Post Builder gives you an advantage over many other Amazon affiliate plugins:

  • Specified data fields about what goes where

For every product review, you have specified data fields that make it super easy for you to enter the information. Just plug in the product ASIN and the Data Fetcher will not only generate the data, but will also populate all the fields with the relevant information pulled through the API on its own. All that remains for you to do is review the fields to ensure everything is to your liking, write your product reviews, and you’re done.

  • Easily customizable drag-and-drop layout

It is incredibly simple to design how you want your review articles to look. Just go to ABP settings and fiddle around with the options to see which particular arrangement works for you or which elements you’d want to see or discard. It’s that simple.

  • Auto generation of tables, sections, and boxes

You don’t have to add shortcodes or do anything in terms of design when you want to add comparison tables or product boxes. The information that you have already plugged into the relevant fields when uploading the article will be used to generate whichever tables and boxes that you have enabled when choosing the layout in the ABP settings.

  • Easy access to Amazon data right from the post draft

You don’t have to go back and forth and switch between umpteen tabs in order to get your product information from the Amazon API. All you have to do is put in the product ASIN into the Data Fetcher field right there on the page you’re working on and you’ll have access to your target information. 

Let’s take a closer look at some of the popular Amazon affiliate plugins and see why Post Builder is your one solution for everything.

Major disadvantages of AAWP

AAWP is an extremely popular Amazon affiliate plugin used by quite a lot of affiliates. It is a great plugin that offers many types of tables and what-not for an easier publishing experience that also helps in conversions. 

But, it doesn’t offer everything.

The major disadvantage of AAWP is the extensive use of shortcodes involved for anything to make sense on the front end. Each and every one of AAWP’s extensive features involves a unique shortcode. 

And the problem with shortcodes is that if you aren’t well-versed enough it is easy to make a mistake, and have no clue as to why your front end is all messed up. You will have to call someone in from your development team to make things right again.

Also, it’s just related to your Amazon-related problems. If you want to have a table of contents, a pros and cons section, a highlighted features section, or literally anything else, you will need to install a whole bunch of plugins for it to work. 

Extra plugins mean a slower site. Literally, nobody wants that.

What Does Post Builder Offer Over AAWP?

No shortcodes – The really excellent thing about Post Builder is its independence from shortcodes. Absolutely anyone can use it because it isn’t dependent on any shortcodes at all. You can use the plugin to the fullest without having to rely on a developer. 

All-in-one plugin – Also, you just put in your content once. This one time when you’re creating your post draft you will need to put in the information in the detailed review, and pros and cons fields, and then it’s all Post Builder’s work moving forward. You just have to decide what elements you want to show in your post and Post Builder will generate that on the front-end.

Post Builder will even populate your Product Name, Product Image, Buy Now link, and Highlighted Features fields all by itself through the Data Fetcher. You just have to decide what elements you want to show in your post and Post Builder will generate that on the front-end.

Without having to use shortcodes and multiple plugins you can have:

  • Table of contents
  • Product sections
  • Product boxes
  • Product lists
  • Comparison table
  • Snippet comparison table

Et cetera.

Major disadvantages of AmaLinks Pro

AmaLinks Pro is a plugin that allows you to have a few customised tables and text links in your review articles. It’s a handy little thing that lets you choose between some styles of product displays and also lets you control the nofollow and noopener tags for your affiliate links.

But you can control those tags very easily through WordPress anyway, so that’s not really required.

And Post Builder offers those tables, in a much easier manner.

So what does AmaLinks Pro offer you then?

What does Post Builder offer over AmaLinks Pro?

As mentioned earlier, Post Builder offers you the bulk of the features that AMALinks Pro does, and what’s more, it does that faster. 

AmaLinks Pro takes you through a long, rigorous process of selections in order to create a shortcode. You choose this and that, the image, the type of table, etc. in order to generate the shortcode that you will then see within your article.

Post Builder saves you that hassle and gives you a lot more features as well for which you would otherwise need a lot of extra plugins. 

You put in your information just one time, generate your affiliate link right there in the post draft and you’re done. According to the layout that you have chosen in the APB settings, your tables and sections and boxes will be generated automatically. 

No shortcodes at all.

Also, did we mention that Post Builder is an actual post builder as well?

Major Disadvantages Of Azon Press

Azon Press is another plugin popular among Amazon affiliates. It allows you to have interactive tables and customisable layouts. But the whole customisation process takes a fair bit of time as you have to manually decide what to do with each element. 

Plus, you still have to use other plugins to do a lot of other heavy lifting like adding a table of contents or adding a pros and cons section.

Also, they say on their own website: “AzonPress plugin was developed for power users as well as for relatively novice ones.”

Let’s see what’s wrong with that statement.

What does Post Builder offer over Azon Press?

They forget that there is a third type of users as well: the really novice ones. 

There are people in the world who have no knowledge of code, and there are people in the world who find it hard to use shortcodes as well. That means that if there is even a slightest issue with the shortcode, your front-end will probably be messed up. And if you don’t know where the problem is coming from, you will need to rely on a developer to fix the issue for you.

Too much of a hassle that Post Builder can ensure you don’t have to go through. With the plugin’s no dependence on shortcodes, you can rest easy knowing that there is absolutely nothing you can do in the setting that will mess up the front-end.

Also, lots of features with no extra plugins weighing down your site. You don’t need a new plugin for the table of contents, another one for a comparison table, a different one to generate your Amazon link, and so on. 

Post Builder makes it very fast for you to publish a review article by providing specific fields for you to put information in. Also, you have all of your Amazon information right there in the post draft which means you don’t have to go back and forth between different pages. You don’t even have to write any API-generated information; it will be automatically filled into the fields that you can then edit, should you wish to.

Major Disadvantages of EasyAzon

Easy Azon is another useful little plugin for Amazon affiliates. It allows features like add-to-cart, link cloaking, geotargeting, etc.

But that’s about it. That is all you get from EasyAzon; a few link-specific features. Which means a ton of added bulk for your website in the form of extra plugins. 

In simple words, a slower website, and longer publishing time.

What does Post Builder offer over EasyAzon?

The first and foremost point to notice when comparing these two plugins is that Post Builder will cut down your publishing time by more than half as it will eliminate your use of a lot of plugins. 

Since you will not be using different plugins to generate different items like table of contents, comparison tables, product boxes, etc. you will be getting the article done that much faster. You will be putting in your required information in the fields right there in the post-draft, and the plugin will spit out the boxes and the tables and the lists on the front end exactly according to the layout you have picked in the APB settings.

So not only does Post Builder end your dependence on multiple plugins to yield a half-decent front end, it also makes publishing an article so fast and easy that you reach new heights of efficiency.

Major Disadvantages Of Lasso

Lasso is another Amazon affiliate plugin that claims its superiority over a lot of other plugins common among Amazon affiliates. It’s quite a little powerhouse too, offering 24/7 support and features like the ability to find and fix your broken Amazon links.

But Lasso doesn’t really focus on Amazon. Their main focus is all affiliate programs, which makes them kind of lukewarm. They offer limited display options and then there is also the age-old problem: the use of shortcodes.

What does Post Builder offer over Lasso?

First of all, Post Builder trumps Lasso if you are an Amazon affiliate. Post Builder offers you a lot of product display options that you can use how ever you want in order to increase your conversions. 

It generates all the required information right there in the post draft and you can edit it according to your own wishes. This one-time information that you put in the fields generates all manner of tables and boxes in the final article. 

This is another point where Lasso loses, since whatever tables and display options it offers require shortcodes in order to be used. Not only do shortcodes increase the time taken to publish an article, they also augment the risk of errors when being handled by someone who doesn’t know their way around them too well.


All in all, Post Builder is a virtual powerhouse for any person claiming to be an Amazon affiliate. This plugin makes publishing a review article so easy you could do it in your sleep. This improves your publishing time, time that we’re sure you can put to better use. In addition to that, it eliminates your need for other plugins to do small tasks like generating a table of contents or to have a pros and cons section. It also allows you to have all your API-generated information right there in the post draft, automatically filled into relevant fields, so you don’t have to keep multiple tabs open when publishing an article. 

In short, the whole process becomes smooth as silk.